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The art appeal in display advertising (1921)

Parsons, Frank Alvah, 1868-1930 · New York ; London : Harper & brothers · leaf 186

An illustration from The art appeal in display advertising, 1921, leaf 186
ife so clearly as byexamining the periods, and because the psychology ofadvertising is certainly the most interesting and the mostvital of all its many phases. These three elements in man give rise to three distinctsets of desires, of thoughts, of feelings, and of impulsesto act, each distinct and… … A. AN APPEAL TO ASCETIC PRACTICES WITH IXTEXT TO ELIMINATETHE ATTRACTIONS OF THE HUMAN BODY. B. SAME INTENT WITH LESS SUCCESS. THE PSYCHOLOGY OF PERIOD ART spiritual nature, catering to it by denying the existence ofthe others, or their right to exist; another selecting thereason or intellect as an…

Advertising · Art

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