Parsons, Frank Alvah, 1868-1930 · New York ; London : Harper & brothers · leaf 36
his particular position or relationin the advertising business may be. Every problem in advertising must deal directly withthree distinct things: the goods (using the word in itsbroadest sense), the audience or prospective users, andthe medium of communication, which in its turn includesthe organs… … STEINWAY r/// / \-.^ 7 7; ( ME NT OF ThU IS 1 \/OKTA L S n iCt^W JS movin,t; fingers touch the Steinway into life—the niastei andj j , his instrument are one—there comes a shower of gorgeous sound—a sense of beauty fiiis the air—there is a hush of breathing■Ah U: the listener drinks the beauty from…
Advertising · Art
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