Parsons, Frank Alvah, 1868-1930 · New York ; London : Harper & brothers · leaf 98
them with thesame qualities in type forms, rather than to any indif-ference in the matter. Tradition, the fiercest enemy of progress, is still strongin this field, though, and the expert technical printer seemsless willing to take advantage of this element of displaythan are the advertising men or… … Daytime Costume for S f- KJ f-- l.^ f — PORTION OF NEWSPAPER ADVERTISEMENT SHOWING THESELECTION AND TREATMENT OF ILLUSTRATION IN PER-FECT HARMONY WITH TYPE SELECTED. THE ARRANGE-MENT WITH ITS BLANK-SPACE ALLOTMENT PRESENTS ANALMOST PERFECT DECORATIVE TREATMENT.
Advertising · Art
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![An illustration from Banbury chap books and nursery toy book literature [of the XVIII and early XIX centuries] (1890)](https://img.insideoutlibrary.com/img/200/ia-banburychapbooks00pearrich-114-347.webp)
![An illustration from XIXe [i.e. Dix-neuvième] siècle (en France); classes - moeurs - usages - costumes - inventions. Ouvrage illustré d'un front. chromotypographique, de 16 planches coloriées aux patrons, de 36 entetes et lettres ornées et de 487 gravures (dont 24 tirées hors texte) d'après les principaux artistes du siècle (1893)](https://img.insideoutlibrary.com/img/200/ia-xixeiedixneuvi00granuoft-387-266.webp)
