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The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)

Gress, Edmund G. (Edmund Geiger), 1872-1934 · New York : Oswald Pub. Co. · leaf 151

An illustration from The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement, 1917, leaf 151
EXAMPLE 165 EXAMPLE 166 Attractive rear and front cover designs of an unconventional booklet. The arrow-heads in the original were in emerald-green ink. By E. G. Jacobson, New York … ONF, ol the most interesting subjects to he reviewed in this.innivers.iry number is advertising. As developed in our day ith.is much in common with printing; the interest of one isclosely allied with that of the other. Printing is thehandmaidof advertising in many respects—serving it in the…

Printing · Graphic design (Typography) · Advertising layout and typography

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