The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)
Gress, Edmund G. (Edmund Geiger), 1872-1934 · New York : Oswald Pub. Co. · leaf 89
EXAMPLE 14Layout of a cover-page, with instructions in detailas to material to be used. Reduced from original mens are above the average in arrangement, but are faultyin that they have no relation to each otiier in api)ear-ance; have nothing distinctive in their typography thatidentifies the…
Printing · Graphic design (Typography) · Advertising layout and typography
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