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The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)

Gress, Edmund G. (Edmund Geiger), 1872-1934, Rogers, Bruce, 1870-1957, former owner, Frederic W. Goudy Collection (Library of Congress) DLC, Pforzheimer Bruce Rogers Collection (Library of Congress) DLC · New York : Oswald Pub. Co. · leaf 108

An illustration from The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement, 1917, leaf 108
J There is harmony between ty pe-f Kices in each of the above panels L THE The TIIK mt AMERICAN American AMERICAN Printfr PRINTER IS THE Printer IS THE ii PRINTER is the PRINTERS PRINTERS Printers IS THE SCHOOLMASTER SCHOOLMASTER Schoolmaster PRINTKRSSCIIOOI.]MASTER READ IT READ IT Bead it 1 READ… … EXAMPLE 21 A booklet cover, tLe coloring and typograpKy oi ^IliicL 18 suggestive or tlie subject HARMONY AND APPROPRIATENESS 43 catalog is solicited many styles of type-faces are needed. As to inks: There are inks ground in strong varnishfor bond papers, inks ground in soft varnish for…

Printing · Graphic design (Typography) · Advertising layout and typography

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