The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)

Gress, Edmund G. (Edmund Geiger), 1872-1934, Rogers, Bruce, 1870-1957, former owner, Frederic W. Goudy Collection (Library of Congress) DLC, Pforzheimer Bruce Rogers Collection (Library of Congress) DLC · New York : Oswald Pub. Co. · leaf 117

An illustration from The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement, 1917, leaf 117 — nartistic that compromising is necessary. Assuming that a cover-page is to be designed and thatornament a has been selected for use on the page, a ruleborder is chosen with double lines approximating thestrength of those in the ornament. (Example 34.) Tofurther reflect the tone and character of the… … EXAMPLE 33depth of tone, used in the construction of the fo»Examples 34. 35. 36 and 37 TONE AND CONTRAST 49

Printing · Graphic design (Typography) · Advertising layout and typography

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