The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)

Gress, Edmund G. (Edmund Geiger), 1872-1934, Rogers, Bruce, 1870-1957, former owner, Frederic W. Goudy Collection (Library of Congress) DLC, Pforzheimer Bruce Rogers Collection (Library of Congress) DLC · New York : Oswald Pub. Co. · leaf 155

An illustration from The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement, 1917, leaf 155 — r.Bradley. Each chapter is begun with a line of old Eng-lish black letter, followed by several lines of highly dec-orative italic. The illustrations are interpreted in thegrotesque decorative style that Bradley does so well.The running heads and page numbers are in the italic. Example 140.—A page… … COMPANY EXAMPLE 141 A title-page of classic design By William Aspenwall Bradley. New York illustration has been treated by Beatrice Stevens in asemi-decorative spirit, and is very effective. The capitalsof the body matter are used for the Chapter III line,and smaller capitals for the descriptive…

Printing · Graphic design (Typography) · Advertising layout and typography

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