the smalladvertiser much of a chance. . . It also is a con-venience to our make-up men. The foreman of thecomposing room can build his paper much better andquicker by using the pyramid system. . . As arule, people read the paper from the top and not fromthe bottom, as by reading from the top, they… … When the Pyramid Style is Applied to the Opposite Page, Xote the Marked Improvement in Appearance 70 PRINTER AND PUBLISHER iu come across the ad. as the eye is going down thepage and are move likely to read it than if the adver-tising was placed at the top. \Y. .1. Taylor, of the Woodstock…
Printing
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