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Canadian printer & publisher (1914)

Toronto, Maclean-Hunter [etc.] · leaf 568

An illustration from Canadian printer & publisher, 1914, leaf 568
hey create favorable or unfavorable impressions just ashuman salesmen do. They are welcomed or rebuffed before youradvertisements are read, just as human salesmen are before they canget a hearing. It is just as important to dress your advertisementswell as it is to dress human salesmen well. The… … H. H. COOKE,New York. H. P. POKIER,Boston. MANSFIELD F. HOUSE,Montreal. 44 IUlKTEJi AND rUBJ.l.SlJ Ell assorts Itsoll In every reliitioii of advertising. Tliey speuk warn-Ingly or seductively. Tliey are your orators, multipliers of yourvoice. The Printers Moral Responsibility Conslderahle interest…

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