they write advertisers andagencies now, giving them specific reasons why theirmedium should be included in the autumn schedule. Makeletters very definite, very meaty. Make them as warm-blooded as a personal canvass would be, and as urgent.Make them as complete as possible. An advertising manager… … Ml. C. T. IEAKCE, Nc-wlv .-ippointed Toronto M:\iiager ofA. MrKiiu, Ltd. the lettei on to the client named, but desired that it shouldhave the publishers own exact statement of cost. Theadvertising manager was written to for a more definitestatement of cost. Again he wrote back usual rates.Somewhat…
Printing
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