sementis of little value to the advertiser and is a very poor advertise-ment for you. Carelessness in this regard means the loss ofbusiness and injures your prestige very materially. We are convincedit is possible to make theadvertising columnof a paper as interesting—or nearly so—as the reading… … Keep your office clean and your surroundings neat and asorderly as possible. You expect merchandise to be sold overclean counters, is it not reasonable that the advertiser shouldexpect when he enters your place of business to find similarconditions? The condition of some of our offices would…
Printing
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