Light and color in advertising and merchandising (1927)
Luckiesh, Matthew, b. 1883 · New York, D. Van Nostrand company · leaf 329
Plate XXXIII By means of artificial light exteriors can be rendered very conspicuous at night. The advertising value of flood lighting and outline-lighting has been firmly established by some of the most prominent merchandisers.
Color · Lighting · Advertising
Internet Archive · University of British Columbia Library · Public domain (published before 1931). Free to use for anything.
