Men's wear of Canada (January-December 1912) (1912)
Toronto : · leaf 293
In his advertising,as in the arrangementof his stock, he mustseriously weigh thelasting impression forgood or ill, likely tobe created in theminds of his custom-ers. … Using the steam roller in promoting a sale — How far should merchantuse heavy display in an advertisement that must command attention byreason of its size ? — Good and bad points in midsummer advertising TO WHAT extent is a merchant justified in us-ing bold display in an ad. which, by reasonof its…
Clothing and dress
Internet Archive · Thomas Fisher Rare Book Library · Public Domain Mark 1.0. Free to use for anything.
