Men's wear of Canada (January-December 1918) (1918)
Toronto : · leaf 130
mails to prospective customer-., indicates ahigh standard in this form of advertis-ing. With well kept mailing lists and direct points established through the folders under the guise of oil hand re marks and intcrestinu stories, the Storj,^- Story store have a system which in point of effectiveness… … Clotijtng to tf)e jfore PERHAPS a feature of the trim reproduced above—from a designers stand-point—is the use made of the show card*. Regarding these, W. Hallgarth,the decorator of G. E. Macdonald & Bros. store in Guelph,in which thisclothing display was or rouged, has tit is to say: Show…
Clothing and dress
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