Butterworth, Charles F. [from old catalog] · Chicago, Dry goods reporter co · leaf 23
moreextensively, which can be done by trying a few ornamentalletters like example. It will be noted that the principalfeatures of these letters are of the Eoman character, with afew dashes and lines added in places that give them an easy,sweeping effect, beside balancing the card. The letter G;… … ARRANGEMENT AND SHADING. all times, when making show,„„^eards, one of the most im-\r//i portant points to be studiedis the arrangement. The con-struction of the letters may becorrect, but unless they are soarranged as to produce a goodand catchy effect the essentialpart is spoiled. All card…
Sign painting · Advertising cards · Lettering
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