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St. Nicholas [serial] (1873)

Dodge, Mary Mapes, 1830-1905 · [New York : Scribner & Co.] · leaf 124

An illustration from St. Nicholas [serial], 1873, leaf 124
See also page 12 to do without meter! And also remember thatan idea for an advertisement is not everything ;it must also be well carried out. A clever,striking sentence in an advertisement must bearranged in a clever, striking way. The following little verse is good in justthis manner. It is sharp,… … *Jth Lastscene hat ends this eventful history ii THE ST. NICHOLAS LEAGUE Mercury seemed to be a favorite characterby the number of times that his swiftness,agility or cleverness were called upon by theyoung advertisers. We are told of a visit hemade to King Pluto, and his amazement onfinding the…

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