San Francisco : Architect and Engineer, Inc · leaf 470
ng volume of sales. The grand opening of the center was referred toas an Opening Fiesta, and unlike most openings,included no personalities, no gimmicks, or no car-nival atmosphere. The merchants, together with thedevelopers, spent approximately $10,000 for openingpromotion. Most of this money was… … PETTVS JEWELERS To give variety Roman bricii pilasters, bullcheads and wallswere used together with hollow tubular entrance doorsand a distinctive type of push and pull hardware. (Top.) NIGHT VIEW (below) of one row of shops. All signs ontop of marquee or superimposed on upper facade ofbuilding.…
Architecture · Building
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