The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement (1917)

Gress, Edmund G. (Edmund Geiger), 1872-1934, Rogers, Bruce, 1870-1957, former owner, Frederic W. Goudy Collection (Library of Congress) DLC, Pforzheimer Bruce Rogers Collection (Library of Congress) DLC · New York : Oswald Pub. Co. · leaf 214

An illustration from The art & practice of typography : a manual of American printing, including a brief history up to the twentieth century, with reproductions of the work of early masters of the craft, and a practical discussion and an extensive demonstration of the modern use of type-faces and methods of arrangement, 1917, leaf 214 — tion. tail. EXAMPLE 255led. yet attractive typographi By Earle N. Low. Evanston. III. i of ^aint 3ioW» ILutftetan €hiiuh ^^ea0ton. In tfte Patisb ^ouse tlje^r evening of JFefiruarp Ctoentp*tl)itD ^[I13fneteennine. AN EVENING OF MIRTH THE LONGAGRE MINSTRELS MCSIG HALL ANNEXMONDAY, NOVEMBER SIX… … 0 I saa TICKETS IT is said of printers who make no attempt to learn theprinciples governing art typography, that once or so in alifetime they produce an artistic job of printing. Theybecome much elated at the phenomenon, not realizingthat it was brought on by the unconscious introductioninto their…

Printing · Graphic design (Typography) · Advertising layout and typography

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