Writing an advertisement; a analysis of the methods and the mental processes that play a part in the writing of successful advertising (1915)
Hall, S. Roland · Boston and New York, Houghton Mifflin Co. · leaf 224
written:— BUY LIFE BUOY SOAP once and you will buy it always. You cant usethis high-grade soap for your hands or for gen-eral purposes without being convinced that itaffords the best and cleanest wash in existence.Dont mind the carbolated odor, for that meansonly that Life Buoy is death to the… … Lay That CelW Floor Now while you have the time to make a good job of it. Concrete makes a clean,everlasting floor, easily swept or wasned—one that the furnace or hot ashescannot set ablaze. All the materials you need are good sand and gravel orcrushed stone and ALPHA^pSrCEMENT ALPHA Cement is sure…
Advertising
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