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Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications (1909)

Scranton : International Textbook Co. · leaf 24

An illustration from Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications, 1909, leaf 24
here is no shading are called outline illustra-tions. In the half-shaded illustration, only part of thedrawing- is given a shaded effect. In the whole-shadedillustration, a tone or value is given to each part of thedrawing; In the mass-shaded illustration, the shadingis heavy and is in masses. In… … results ot the highest art in baking — the famous Uneeda Biscuit, thesweet Uneeda Jinjer Wayfer. the delicious Uneeda Milk Biscuit,the dainty Uneeda Graham Wafer. The last two have just come, butall the worlds a-buying. All the Uneeda goodness is reflected inthem. Packed in a wonderful airtight…

Printing · Engraving · Commercial art · Advertising · Advertising, Outdoor · Photoengraving · Wood-engraving

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