Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications (1909)
Scranton : International Textbook Co. · leaf 307
dvertisement shown in Fig. 71, theheavy display at the top perfectly balances the cut at the bot-tom, and as a result the advertisement is very attractive. Thevery character of this illustration makes the position at thebottom a logical one. All the space has been utilized in thisexample. Fig. 72… … Howto selecta Davenport Bed Never buy a Davenport Bed that hasnt a headand foot board all the way across when open.Bed clothes, cant be tucked in; pillowscant stay in place. Never buy a so-called Automatic Bed thathas cogs, wheels, catches or any concealedmechanism. Its sure to go wrong. A…
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