Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications (1909)
Scranton : International Textbook Co. · leaf 328
rawings.—In having a photo-graph of a drawing made, there is a very important thing tobe considered, namely, the article that is to be illustrated.If a pair of shoes is to be advertised, it is not necessary toshow a woman wearing a pair of the shoes, and all her friendsaround her in the parlor.… … Clearance Sale of Mens Suits $13.75 Reduced fromW, $18, $20, $22 Sensational news rarely finds a place in our advertisingcolumns. But there is a time for all things. And here we giveword of one of the most sensational movements in the history ofmens clothes retailing. Hundreds of incomplete lots of…
