Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications (1909)
Scranton : International Textbook Co. · leaf 486
24 OUTDOOR ADVERTISING 32 40 or 50 feet, there was little or nothing on the 8-sheet por-tion that caught the eye. The bottle was good, but it wasblanketed with copy. There should have been less copy andfewer lines in capitals. The 16-sheet portion is better, butwhile the effort of the advertiser to…
