How to advertise, a guide to designing, laying out, and composing advertisements (1917)
French, George, 1853-1935 · New York, Doubleday, Page & Company for the Associated Advertising Clubs of the World · leaf 188
n,and adorned with a stylish cravat, it becomes a pic-ture that makes the man reader realize to what anextent he really needs collars. It is the task of the commercial artist not only toshow the thing to be sold, but to show it in suchagreeable connection as to make it a part of a picturethat will… … ■■Ililpli«il«^^^^ h the Gas Truck the Economic Equalof the Electric in City and Suburb? City and cuburb is the key to that question. We grant, at once, its rightfuifield to the gas trudu As weD deny the gas pleasure cars fitness to makeIbng runs and few stops as to argue against the gas truck in…
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