How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 226
mentioned. One immediately imagines thesalesmen in that store sizing up each customer as they come in, setting a price on them.If they should happen to strike one a notch too high it is accommodatingly reducedwhile you wait. This is not a good sale advertisement. There is no enthusiasm, no. hurrah… … dive Away Of UfMVER Clothing These are printed on a little better paper and mailed and distributed from house tohouse. The window and interior displays at a special sale are of equal importance with thenewspaper advertising. These displays are often overlooked entirely. Show cards andprice tickets…
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