How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 371
9F ^OUntE NOTALIVIL … It is set in good readable type, and is not too long and not too short. This kind of adver-tising sells things to eat. Hildebrecht Catering Co. advertise ice cream in such a manner that the reader mightwish a dish at once. The Japanese tea room idea will suggest many possibilities tothe…
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