How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 398
COMMON sense in summertime points to Kirschbaumquarter-lined, thin, coolclothes—made of Ballybo Home-spun or the famous Americanblue Serge. They have the style and fit ofregular full-lined garments. Ask for Kirschbaum SummefSuits (Warranted). Good storeseverywhere, $10 to $20. Insist oa seeing th«… … If it is large, a national campaign may be begun at once. The best plan, however, is totake up one section of the country at a time, even a single state thoroughly worked islikely to bring better returns than a large territory only sparsely covered. if he is wisely led he will spend from one-half…
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