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How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)

Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 399

An illustration from How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity, 1908, leaf 399
special tlow-tannexl call-skin. Thr skitij, t s use in tanning it are the very pick ol batl the first stage—•eicctton And eve , . ro the cutting-room in the Regal factorythrough OQ the- definite plan of niakuigare loot of King Call the finest leaih- tomfort. to lake a quick polish aixland to stav… … I Orders Promptly FiUed REGAL have been educated up to it. The trade press, then, presents the most favorable mediumfor the exploitation of any article to the retailer. This advertising must of course besupplemented by the use of circulars, booklets, catalogues, etc. In this way a firm can form an…

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