How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 400
circulation, although its influence, while operative upon compara-tively few consumers, is effective upon a greater number, because the goods are there tolook at and to buy, ready to hand, and convenientfor delivery. The effect of a display card hung up in a ^^^^^ i^^^I^I^^I dealers store is…
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