How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 43
26 HOW TO ADVERTISE A RETAIL STORE of the popular sayings of the day makes it easily understood. But this is a case of fit-ting the headline to a cut which usually is disastrous to good advertising. The adver-tisement as a whole is a poor one. The advertisement of … Marshall & Ball Announce tlie sale of One Thousand pairs of Manufac-turers Sample Shoes, made to sell at $4, $5, $6 and $7, SPECIAL PRICE, 2.85 These shoes were made by the J. S. Turner ShoeCo., one of the oldest and best makers of Mens High GradeShoes in the country. The public has come to…
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