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How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)

Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 49

An illustration from How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity, 1908, leaf 49
was sufficiently large to be readable in the original. Advertising is not an exact science. It never will be an exact science. It is an art,like literature, or painting, or music. Exact science allows no personal equation, and issubject to hard and fast rules, while in the arts the personal note is… … ^ur~Urimm»d Srgateoett Mu^kru and the t»dy arvd 1 td wiih Bltnded• „t lined w.ihSol flush. A j_lcu^,n, >nd (cncr.l w.J. ^23.50 Jul! 9/vM 6c Vuxt^p Coals andV.,1.. Fabria ihu will (ppul i£ ih< mm ru.ldiouiTHc_LABel OF TH^ MAKERS THUS THE S20 -^ S25 STORE OPEN EVENINGS. THE INTRODUCTION OR…

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