How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)
Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 62
hing on a per-centage basis. For this reason the original and the cut priceshould be mentioned in such an advertisement. Cutting prices to undersell a competitor is a bad practice, and ^ should always be accompanied with some good explanation, such as a lucky purchase, etc., or some plausible… … CUT THIS WEEK ON MENS TROUSERS! Worsteds. Homespims* Cheviots*White and Brown Uoen, indOuling trousers, at a; per cent offregular prices. The reason ? Toomahy In stock, and we know ofnothing like price culling to quick-en sales. Every man must weartrousers and now Is the saving SANDERS BARROWS…
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