ves that the ad is im-proved by the correct application of these princi-ples. These principles are not Mr. Parsons.They are fundamental. They are felt in a way byevery human being. They are the principles uponwhich all art rests. In applying them to the con-struction of advertisi:ig Mr. Parsons has… … PORTRAIT OF JIADAMEDE POZXANSKA BY HENRY CARO-DELVAILLE newspapers, in street cars, on billboards and inprinted things. This improvement would bedouble. The advertising would be intrinsicallymore attractive. It would afiFord a certainesthetic satisfaction. What is still more import-ant, the…
Art · Decoration and ornament
Internet Archive · University of Toronto, Robarts Library · Public Domain Mark 1.0. Free to use for anything.
