Keeping the road open or how to adminster a large advertising appropriation wisely (1914)
American Multigraph Sales Company · Cleveland : American Multigraph Sales Company · leaf 15
ked. An example of another—and more general—character is found in the history of anothermanufacturer. During four years, from the time the adver-tising department of this Company was created,sales were increased from approximately ^1,750,000to slightly less than ^10,000,000. The proportionof cost… … DonH kick the ladder of success out from under you tising. This is accounted for by the fact that theinside work included direct advertising to jobbers,architects, and contractors and retailers. The four years of develop-ment increased the businessabove the desired maximum.Evidently these people…
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Internet Archive · University of Toronto, Robarts Library · Public Domain Mark 1.0. Free to use for anything.
![An illustration from Fifty “Bab” Ballads ... [Selected from “Bab Ballads” and “More Bab Ballads.”] With illustrations by the author (1881)](https://img.insideoutlibrary.com/img/200/bl-bl_001421086_0-35-1.webp)
