Keeping the road open or how to adminster a large advertising appropriation wisely
A 1914 sales booklet from the American Multigraph Sales Company of Cleveland, arguing to business owners and ad managers how to spend an advertising budget. Brush-and-ink cartoons show stout salesmen, shouting bosses, clerks squinting at letters and men hauling oversized documents, drawn in heavy black silhouette with spiky emphasis lines usable as spot art or reaction figures.
