Keeping the road open or how to adminster a large advertising appropriation wisely (1914)
American Multigraph Sales Company · Cleveland : American Multigraph Sales Company · leaf 31
lpublication issued to members of ones own organ-ization, has done more perhaps to keep up theenthusiasm of a sales force than anything elseexcept a strong, virile, optimistic personality inthe sales manager himself. Yet, how few concerns there are today, whichare making the use that they could of… … * Forcing distribution* is too much like jammingit down the dealers throat 26 some great opportunity for sales increase. Dontbe too sure that this doesnt mean you. Only aninvestigation can telL If it could be demonstratedto you that you could take twenty thousand orforty thousand dollars from your…
Advertising
Internet Archive · University of Toronto, Robarts Library · Public Domain Mark 1.0. Free to use for anything.