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Making advertisements and making them pay (1920)

Durstine, Roy Sarles, 1886- [from old catalog] · New York, C. Scribner's sons · leaf 94

An illustration from Making advertisements and making them pay, 1920, leaf 94
r made. They opened doors. They pro-duced orders. They are now standard equip-ment— as vital as the hidden pocket that holdsthe prospectus without making the suit bulge. The creation of atmosphere is even more im-portant in advertising than in spoken salesman- STA«$» StrikingBurglars At thlt…

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