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The principles of advertising arrangement (1912)

Parsons, Frank Alvah · New York, Chicago [etc.] Pub. for the Advertising men's league of New York city by the Prang company · leaf 19

An illustration from The principles of advertising arrangement, 1912, leaf 19
form of expression, second tonothing in its importance justnow in everyday life. Therecan be no question but what it H § 15 lODr DBIBC iraa § is of vital interest to the manwho buys as well as to the manwho has something to sell, and1 want to make you feel that italso involves that thing whichis… … INCORRECT PRINTED PAGE MAKINGAN UNCOMFORTABLE APPEAL; CEN-TER OF MASS FALLS BELOW OPTICALCENTER. REVERSED MARGIN WIDTHSAND DISTRACTING MASS IN CORNER. SHOWING ATTRACTIVE PRINTEDPAGE MASS WITH W E L L-RELATED AND PRACTICAL MARGIN.XO DISTRACTING MASS IN CORNER.OPTICAL CENTER WELL PLACED. ■■ have to…

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