Pushing your business, a text-book of advertising, giving practical advice on advertising, for banks, trust companies, investment brokers, real estate dealers (1909)
MacGregor, T. D. (Theodore Douglas), b. 1879 · New York, The Bankers publishing co. · leaf 78
aving money has been said agreat many times. The problem of the savings bank advertiser,therefore, is to say these things in a new way and to make a per-sonal application of the truths to the individual reader, his possiblecustomer. As to the results of this particular campaign, it need only besaid… … OPEN AN ACCOUNT __ t^? Vsii: InlheOreenvillebavings Book. £ m £» Ty \■k\ lor>our son. Th* Ur»t start r» *4 JSiWl^ VV,-~te%,i life towards -ealth aivJ riches »* (fl.hj --. ~yVBX\ con.-^ts-in wv.ng a little M a »* o l(iff4-A/ \i • Th,i Institution not only* *)J >*- 0,0- *<* *»° ■<*« **
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