Advertising and selling; principles of appeal and response (1920)
Hollingworth, Harry L. (Harry Levi), 1880-1956 · New York, London, D. Appleton and Company · leaf 112
n the novelty incentive, introducing un-heard-of specialties and stunts into the service.Newspapers, politicians, purveyors of foodstuffs,publishers, clothiers, dealers in every commodityexcept perhaps large staple products, machinery, 94 INTEREST INCENTIVES etc., use this incentive to advantage.… … EXTREMES .MEET. Its only en ertretne type of peopleu-no tarry a lathton to its exlrenuUmif This winter weve carriedout the ideas expressed bytheClothierand Furnisher Dignified clothing (uf Cn rendertative tinei unll be the itUctton indemcimi ]or winter Our suits and overcoatswhile embodying all…
Advertising · Selling
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