Stephen Daye and his successors, the establishment of a printing plant in what was formerly British North America and the development of the art of printing at the University Press of Cambridge, Massachusetts, 1639-1921 (1921)
University Press, Cambridge, Mass · Cambridge, Mass. · leaf 33
ty years thedevelopment of this side of its activitieshas been more and more rapid, and its [30] studies STEPHEN DAYE AND HIS SUCCESSORS Studies of the fundamentals underlyingsuccessful advertising have been more andmore productive of results. Underlying all the activities of The Uni-versity Press,… … SELLING BY THE PRINTED WORD T has always been, and stillis, the policy and practiceof The University Press tomake its clients problemsits own. Thus, in handlinga great volume of commercial printing formany business firms. The University Presshas been led to undertake to work outfor such clients the…
Daye, Stephen, 1611-1668 · Printing -- History
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