The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction (1917)
Farrar, Gilbert Powderly, 1886- · New York ; London : D. Appleton and company · leaf 126
g the use and meaning of the work-Name Address The SAN MORITZ Sweater,Scarf and Skating Cap Made in Switzerland and imported direct from San Moritt THIS sweater, scarf and skating cap are thesmartest and most popular of this seasonsmodels — cashmere-wool — light weight andwarm—sweater trimmed with…
Advertising · Typography · Typesetting
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