The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction (1917)
Farrar, Gilbert Powderly, 1886- · New York ; London : D. Appleton and company · leaf 174
Written by arw^* I 1 t« Treasurer They call me a Tightwad We have a lot of young enthusiasts running depart-ments, who would drive us into bankruptcy in a year ifI didnt pose them on th^ carpet about once a month andput the fear of the Banl. Balance into their souls. ThePresident is the worst of…
Advertising · Typography · Typesetting
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