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The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction (1917)

Farrar, Gilbert Powderly, 1886- · New York ; London : D. Appleton and company · leaf 181

An illustration from The typography of advertisements that pay : how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisement construction, 1917, leaf 181
ALL thai arc desirous to pass from:EDINBURGH to LONDON, or anyother place on their road, let themrepair to the WHITE HORSE CELLAR,in EDINBURGH, at which place they may bereceived in a STAGE COACH every Mondayand Friday, which performs the whole jomneyin eight days (if God permits), and sets forthat… … ^<^ The delicate orchids whichyield the vanilla bean aresometimes destroyed by trop-ical hurricanes—as was the1915 crop—and sometimesinjured by other causes. Onlysecond grade beans are pro-duced during such years. Asnone but the first grade is usedin Burnetts Vanilla, a re-serve stock is kept to…

Advertising · Typography · Typesetting

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