Writing an advertisement; a analysis of the methods and the mental processes that play a part in the writing of successful advertising (1915)
Hall, S. Roland · Boston and New York, Houghton Mifflin Co. · leaf 214
ou six greattrunk lines. One great plant vith itsprivate docks directly on the HudsonRiver, ideally situated for Coast, Canaland export shipments. Daily capacityof 25,000 barrels. Storage capacity for2,000,000 barrQls. Prompt shipments ofproperly burned.properly ground,properly-aged finest-quality… … Specify ALPHA s u d beRE Riding into attention on the interest of the construction world in aengineering undertaking Size of original, 7 X gj grea SOME AD-WRITING EXPERIENCES terested attention of architects, engineers, andbuilders. Note the Alpha Under the Hud-son advertisement. Perhaps nothing in…
Advertising
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