Advertising and selling; principles of appeal and response (1913)
Hollingworth, Harry L. (Harry Levi), 1880-1956 · New York, London, D. Appleton and Company · leaf 261
ISOO— Thus, the moment a thing can be demonstrated tobe chic, stylish, nobby, modern, popular, clean,artistic, imported, scientifically made, guaran-teed, elegant, socially advantageous, progressive,gentlemanly, bohemian, refined, sporty, up-to- 241 PRINCIPLES OF APPEAL AND RESPONSE elate, used by… … pi ions oi^ Fiose«s ane-ooming now In Cai lifornia The Golden State Limited o:<. Hocli Jpland Lino,an3 ymi iii:>y revi-l in the tiftlniv sulishi^c oi Cftlifoinm Till- tfoinii is iiol n Jlurrieif, ift u ^ii/, if Ever^ dd-iit ol ptT(r.-i:t BcrvK-C by th: route of Iow«i t,.r bJr: t i^- •■■-…
Advertising · Sales personnel · Selling
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