Engraving and printing methods, advertisement illustration, technical- and trade-paper advertising, street-car advertising, outdoor advertising, house publications (1909)
Scranton : International Textbook Co. · leaf 251
g our own horns once ina while, particularly when our carefully laidplans go through without the least possible,hitch. This is the case with our stove busi-ness this fall; everything turned out as wepredicted, and in consequence this store hasbecome the stove center of this part of thestate, backed… … New Location t 316-318 Lackawanna Ave. Fig. 17 undoubtedly attract the attention of possible purchasers andconvey to the reader a definite selling message. It is not in retail advertising alone that illustrations ofthe article itself are found to be useful. Many general andmail-order advertisements…