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How to advertise a retail store, including mail order advertising and general advertising; a complete comprehensive manual for promoting publicity (1908)

Edgar, Albert E. [from old catalog] · Deposit, N.Y., The Outing press · leaf 446

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Corner Fifth and Houston Streets, Fort Worthy Ttxas … CHAPTER LXXI HOW TO READ AND MARK PROOF THE technicalities of the composing-room are more or less of a mystery, even toone who has had long experience in the preparation of advertisements. Themanner in which advertisements are set and displayed is often just the differ-ence between a cj&od…

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