Advertising and selling; principles of appeal and response (1920)
Hollingworth, Harry L. (Harry Levi), 1880-1956 · New York, London, D. Appleton and Company · leaf 258
ATION «CW YORK. 1890— 1910 a basis of appeal in advertising. But before pass-ing to this problem, it is necessary to point outanother important group of factors, which,while they can scarcely be called instincts, yetclosely resemble them in character. The instinctwe are born with. It is the result… … Of Omm- Cars PuHman Sleepers and Free RecliningChair Css between Ch*cago and D§nvef. ColoradoSpnnps »r>d Pueb*o. via St.Jowph and via Kansas Cityand Tope^a, and bet»*een Chicago and Des Moines,.Council, Bufs and Omaha Faa Express Trains toS>ou» Falls. Waterto-wn. Mmneapolrs. and St. Paul,…
Advertising · Selling
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